Voquent
Promotional brand explainer.
Voquent offers professional voice over services to boost the engagement of customers with digital content globally. Ai, however, has made some significant run-ins over the past year requiring traditional voice over studios to up their game and raise the stakes. Voquent ideated a campaign to boost it's overall customer engagement and make it's mark as one of the top players in the industry.
That's where we come in. To help the brand stand out as the best of the best, we created a bespoke animation for the campaign highlighting their dubbing services. This asset was to be used for paid YouTube marketing campaign.
With the overarching goal of standing out as the best, we had to make sure that the visuals could boldly stand alongside Voquent's reputation and service offering. The Voquent and Batch team spent countelss hours on visual development to ensure that the video is conceptual, smart, a little bit weird and that it captures the essence of the brand.
The paid campaign ran from Feb 19th, 2024 – Feb 29th, 2024, gathered 445,865 paid impressions, 38,568 paid views, enjoyed 595.9 hours of watchtime and boasts a view percentage of 74,5%.
“Working with We Are Batch's all-female team was an absolute pleasure. Their process was transparently explained from the outset, and they maintained frequent communication throughout the project to incorporate our feedback at every stage. Each interaction was positive, with attentive listening and creative problem-solving whenever issues arose.
The final animation exceeded our expectations, perfectly aligning with our brief. I'm thrilled to integrate it into our upcoming advertising campaigns. We Are Batch is ideal for anyone seeking a value-for-money animation studio committed to their work.”
- Al Black, Director